Story-Driven Marketing
Books. Film. Web. Photography. Words. Hosting.
Field Notes, Features & Insights:
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The End of SEO? Google’s AI Search Revolution Changes Everything
Several years ago, while living in China and studying Mandarin each day, I came across the word wēijī (危机), meaning “crisis.” The word is often misinterpreted in Western business culture as meaning “danger plus opportunity,” but its deeper meaning is more subtle than that. The first character, wēi (危), suggests danger, instability, or something precarious.…
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Case Study: Rescuing a Financial Website from Spam, Security Risks, and Digital Decay
How DesignWise Rebuilt Moneygrow.com Into a Secure, Modern WordPress Platform When financial advisor Frederick Ravid first approached DesignWise, the Moneygrow website was in serious trouble. At first glance, the problems appeared cosmetic: outdated content, neglected blog posts, broken layouts, and an aging design. But underneath the surface was something far more dangerous. The website had…
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Stop Stuffing Everything Into Your Newsletter
How Anchor Links Can Turn a Long Email Into a Better Reader Experience Most newsletters are trying to do too much. An author, a nonprofit, small business, or community organization sits down to create a monthly email and suddenly realizes they have: The temptation is obvious. Just paste everything into an email. The newsletter grows…
We are DesignWise…
“Everyone has a story to tell…”
Stephen Kastner leads DesignWise Studios with a focus on storytelling in digital media. With decades of experience in photography, film, journalism, book publishing, and web strategy, he encourages you to deliver authentic narratives that resonate across all digital platforms.
“I created the Green Mountain Writers Group to assist individuals and business leaders to create story-driven narratives in traditional publishing, blogging on social media, short-form video, and filmmaking. Intentional storytelling is also the key component of effective marketing.”
Alisa Landman is our regional representative in Door County, Wisconsin
- Web design and social media management
- Editor and publisher of Door County Foodie.
- Editor of Door County Style Wedding.
- Blogging about Door County on her hospitality website at Lily Pad Cottage.
- Blogging about Door County Art at her online gallery Alisa Landman.com.
Our Services:
- 🎥 Video Production from the first frame to the final edit
- Book Publishing, editing, layout, design, and marketing for self-published authors
- ✉️ Email Marketing campaigns
- 🌐 Web Design and Managed WordPress hosting,
- 📰 Copywriting and Press Release Distribution
- 💻 Social Media Design, Management, and Coaching
- E-commerce Solutions,
- Web Learning Centers and Writers Workshops
- Search engine optimization (SEO),
- 📷 Photography
- Logos, letterhead, postcard and direct mail layout.
Unlock Your Author Potential with DesignWise Studios
What We Offer:
- Professional Editing: Refine your manuscript with expert editing that engages your readers and elevates your voice.
- Interior Layout: Seamless formatting in Adobe InDesign for both print and digital editions—your book will look as good as it reads.
- Custom Cover Design: Striking, genre-appropriate covers designed to captivate browsers online and on bookshelves.
- Publishing & Marketing Support: From website creation, social media, and strategic launch campaigns to book trailer videos, we help your book find its audience.
Some of our Video Productions:
What Clients Say:
DesignWise Studios brought our vision to life with powerful visuals and storytelling.
– Happy Client
