Tinker, belongs in my toolbox and I need to start using it. Not only will it allow me to follow the ever-changing trends in the thought stream, but I can create widgets for my clients that empower their Websites, taking a static page and making it an entry point to begin or add to the social dialogue.
Word-of-mouth is the new emerging standard in marketing, displacing the top-down model that once gave print and broadcast media it’s power and revenue. People trust word-of-mouth before traditional advertising so it’s only natural that as the reach of conversation through digital social media increases, the shift away from print-media accelerates. Building a collection and using the tools in your toolbox is an ongoing devotion that pays direct and immediate benefits.
With Tinker I can see a branching categorical listing of posts by topic and follow news and the upcoming in an Event Stream. I can also research and find Twitter users by profession, category or interest.
Now if only the developers would fix it so I can login and make a new account I can get started… whew!
“It’s Alive!” I feel like Colin Clive in the 1931 classic, Frankenstein – the scene where the monster comes to life… I discovered Tinker and wrote this post on October 7, 2009 and have been returning like a puppy to check on it again and again to see if I could actually create and account and fulfill all of the promise it implied… Today it finally works!
Yes! I now have a working Tinker account. Yes, I can accept Beta and all that it implies. Yes, I am excited… cuz this is just like Christmas and I am unwrapping my new set of Tinker Toys – how appropriate a metaphor. This rocks!
Stephen Kastner is the founder of DesignWise Studios and Green Mountain Writers. His work spans storytelling, digital publishing, documentary filmmaking, photography, AI visibility strategy, and human-centered marketing. Beginning as a newspaper photojournalist in the 1980s and later building websites and online learning systems during the early internet era, he writes frequently about authenticity, media, communication, publishing, and the evolving relationship between technology and human identity.