DesignWise Studios of Door County – Web Marketing, Inbound Advertising, Social Media, Website Design, Video, Facebook

The Kodak Zi8 HD Pocket Video Camera was written up as my top choice in Flip-style cams a year ago and for a while, the price was tumbling. Now, you have no excuse! It’s time you started adding video blogging to your agenda. With the Kodak Zi8 falling to less than a hundred dollars (black [...]

Here’s a cool Print Friendly & PDF button that saves paper and ink when printing or creating a PDF. It’s fast, easy, and looks great when printed. Add the button now – your users and the green Earth will benefit. Click the button to automatically create printer friendly and PDF versions of your pages without the [...]

“All media will be personalized in three to five years,” says Facebook’s Chief Operating Officer Sheryl Sandberg. “People don’t want something targeted to the whole world – they want something that reflects what they want to see and know.” Sandberg’s comments, delivered at a conference in September, 2009, may have underestimated the speed at which [...]

The January monthly SMBDC meeting is sponsored by Brew Coffeehouse, providing participants with delicious coffee and snacks on Wednesday, January 19 from 9 – 10:30 am. At the close of 2010 when Time Magazine named Mark Zuckerberg their person of the year, they not only paid homage to the creator of Facebook. They also recognized [...]

Social networking means “More honey in Door County, when DCBs create a hive mind.” “In most human affairs, the idea is to think globally and act locally,” wrote Pulitzer Prize winning French humanist René Dubos in 1972. For more than four decades I have been following that directive in northeastern Wisconsin starting with the peninsula’s [...]

The basic “link:” search technique is quick, but may not be the best way to track a Website’s Link Popularity in Google and Yahoo. While it may be simple, using the link:yourdomain.com technique to trace backlinks does not provide anywhere near as much data as you need to make informed decisions. (Note there can be [...]

What if you could scan through the status updates of 500 million people to search for any key words you were interested in tracking? How about if you could split it by gender? What would you search for? YourOpenBook.org says, “Facebook helps you connect and share with the people in your life. Whether you want [...]

“According to Forrester Research, 48 percent of consumers today now believe they have the right to decide whether or not to receive advertising.” – Bob Gilbreath in The Next Evolution of Marketing Consider just exactly what that means as you sit there with that remote in your hand, as you turn on the pop-up blocker [...]

At 5-years of age, YouTube’s growth curve is more like a moon-launch and network TV may one day be just as nostalgic a memory. Most of my clients are quite ill-informed when I ask them, “What is the second most popular search engine, right behind Google?” They seem incredulous when I reply,” It’s YouTube.” Here’s [...]

“For the the Times they are a changin…” The collapse of daily print journalism and traditional broadcast media spells catastrophe to some, opportunity to others. Today, I had an opportunity to sit in on a marketing pitch being delivered to one of my clients by a radio advertising salesman. I was there for an eventual [...]