DesignWise Studios of Door County – Web Marketing, Inbound Advertising, Social Media, Website Design, Video, Facebook

Wikipedia defines the favicon as: /ˈfævɪkɒn/ (short for Favorite icon), also known as a shortcut icon, Web site icon, URL icon, or bookmark icon, is a file containing one or more (animated gif) small, most commonly 16×16 pixels, associated with a particular Web site or Web page. Various Web browsers provide different types of favicon support, but typically they display a page’s favicon in the browser’s address bar and next [...]

Twitter is unveiling new design features that will include brand pages for supporting advertisers. Everyone has been wondering how Twitter will begin to monetize its traffic volume. Promoted Tweets, Promoted Trends and Promoted Accounts are already a part of the Twitter business model. A promoted Twitter account is featured in search results and within the [...]

On the morning after Door County’s windstorm, author Wayne Breitbarth was in Sturgeon Bay at Glas to present a dynamite lecture with step-by-step instructions on how to maximize LinkedIn for business… too bad only 4 people were able to get there to benefit! But, I was one of them and I came equipped to deal [...]

Social Media Breakfast Door County launches its second year of off-season training and informational gatherings with noted author and LinkedIn expert, Wayne Breitbarth at Glas Coffeehouse in Sturgeon Bay on Friday, September 30 from 9 – 10:30 am. Wayne Breitbarth has instructed more than 10,000 business people on how to effectively use LinkedIn, the professional [...]

As video continues to gain greater prominence, we are starting to build dedicated YouTube channels for clients as part of an overall social footprint campaign. Today YouTube announced the publication of YouTube Creator Playbook, a 70-page ebook that will be regularly updated… DesignWise Studios of Door County Get a free copy of the new 70-page [...]

The era of interactive choice and the emergence of vast social networks marks the end of Tell-and-Sell advertising, replaced by authentic Word-of-Mouth sharing, comments, reviews and ratings. Andy Sernovitz teaches word-of-mouth marketing to the biggest brands and to thousands of entrepreneurs and small businesses. He is a popular keynote speaker and CEO of GasPedal and [...]

“A feed is a function of special software that allows feedreaders to access a site, automatically looking for new content and then posting the information about new content and updates to another site.” – The WordPress Codex “The Web has moved from viewing to doing.” – Google The DesignWise marketing theory has been in synch [...]

There are plenty of new Facebook users that decide to start creating a business presence by faking a personal profile page. In a short time, most of these business users soon come to realize the shortcomings of such a decision but by then, they might already have hundreds of “friends.” If they are really successful, [...]

If people are willing to pay for single articles, buy a recurring subscription or become a member with or without restricting access to your content, you need a little magic to manage payment and renewals. With a WordPress CMS-driven Website it is only a matter of finding the right plugin – and there are a [...]

After you claim your listing in Google Places for Business, there’s plenty of work remaining. This set of slides will get you started with a dozen of the most important free local listing services and a way to manage your online business reputation  – plus there’s 40 more down below if you decide to go [...]