Semantics, Siri and Social now Shaping Google SERPs
Google’s Semantic Search algorithm will use the science of meaning within language, in hopes of producing more relevant search results, instead of a list of loosely-related keyword links. Their newest forthcoming algorithm comes in anticipation of changes brought about by the increasing use of mobile device technology and most notably, Siri (Speech Interpretation and Recognition [...]
The Social Graph API in Google Labs Asks you to Explain Your Relationships rel=?
Links now carry much more data than just a URL, in case you have not yet noticed. I was just working out various ways to add some of my missing Website feeds to Google Buzz when I came across this link… http://code.google.com/apis/socialgraph/. Google says, “We currently index the public Web for XHTML Friends Network (XFN), [...]
Droid vs iPhone, Google’s Open Door Policy Challenges Apple’s Control Model
Once again open-source populism takes on a proprietary system where Apple is King. The Android Market is an open service that lets you distribute your apps to any handset users. The Android Open Source Project gives developers complete access to the entire platform source code. The Android SDK provides tools, sample code and documentation needed [...]
How to Claim and Enhance Your Free Business Listing on Google Maps
If you have a physical address you can claim your “bricks and mortar” business location and gain a lot of free advertising space on Google Maps – add up to 10 pictures and 5 videos.
Google’s Organic Search Soon to Include Facebook & MySpace Updates Along With Tweets and Blog Posts
Daisey Whitney reports that Google’s Real-time Search Surfaces Tweets, Blogs and Soon Facebook Updates. Last week I decided to add a specific category called Google Watch to my writing and reporting here in the DesignWise Web Marketing blog. With Google controlling approximately 65% of the search market, coupled with the fact that it is an [...]
Google’s New Sidewiki, One of 6 Reasons Why Every Small Business Must Now Have a Gmail Account
Since its launch on September 23, 2009, Google’s Sidewiki has been a cause of concern to many Web site owners. It’s no longer a question of “if” you open a Gmail account, it’s a matter of “when.” That’s because it allows the public to post comments on any Web site. Many people think its dangerous [...]






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