DesignWise Studios of Door County – Web Marketing, Inbound Advertising, Social Media, Website Design, Video, Facebook

“A feed is a function of special software that allows feedreaders to access a site, automatically looking for new content and then posting the information about new content and updates to another site.” – The WordPress Codex “The Web has moved from viewing to doing.” – Google The DesignWise marketing theory has been in synch [...]

I subscribe to the Harvard Business Review’s (HBR) email “Management Tip of the Day” because it generally delivers small pearls of knowledge like the following: Most brand experts will tell you that your brand needs to stand for something, whether it’s efficiency, quality, or service. But many companies use similar approaches, which can lead to [...]

There are plenty of new Facebook users that decide to start creating a business presence by faking a personal profile page. In a short time, most of these business users soon come to realize the shortcomings of such a decision but by then, they might already have hundreds of “friends.” If they are really successful, [...]

If people are willing to pay for single articles, buy a recurring subscription or become a member with or without restricting access to your content, you need a little magic to manage payment and renewals. With a WordPress CMS-driven Website it is only a matter of finding the right plugin – and there are a [...]

After you claim your listing in Google Places for Business, there’s plenty of work remaining. This set of slides will get you started with a dozen of the most important free local listing services and a way to manage your online business reputation  – plus there’s 40 more down below if you decide to go [...]

Google’s link shortener, Goo.gl and Bit.ly have both added the capability of creating and tracking QR Codes from within their platforms. The movie above is quite informative, but one QR Coder (listed below) says, “Despite being one of the best looking (and one of the more popular) QR scanners out there, the AT&T code scanner passes everything [...]

The Kodak Zi8 HD Pocket Video Camera was written up as my top choice in Flip-style cams a year ago and for a while, the price was tumbling. Now, you have no excuse! It’s time you started adding video blogging to your agenda. With the Kodak Zi8 falling to less than a hundred dollars (black [...]

Here’s a cool Print Friendly & PDF button that saves paper and ink when printing or creating a PDF. It’s fast, easy, and looks great when printed. Add the button now – your users and the green Earth will benefit. Click the button to automatically create printer friendly and PDF versions of your pages without the [...]

I have been putting off my LinkedIn research, knowing full well that the LinkedIn team has not been holding back at all in their full-tilt campaign to challenge Facebook. In the past few months they have expanded LinkedIn’s Facebook emulation to include: status updates, activity streams, company pages, open social apps and Twitter integration. LinkedIn’s [...]

“All media will be personalized in three to five years,” says Facebook’s Chief Operating Officer Sheryl Sandberg. “People don’t want something targeted to the whole world – they want something that reflects what they want to see and know.” Sandberg’s comments, delivered at a conference in September, 2009, may have underestimated the speed at which [...]